diff --git a/07 - GameDevSpace/Marketing/Branding/MVB.md b/07 - GameDevSpace/Marketing/Branding/MVB.md
index 09324b1..82661a2 100644
--- a/07 - GameDevSpace/Marketing/Branding/MVB.md	
+++ b/07 - GameDevSpace/Marketing/Branding/MVB.md	
@@ -28,7 +28,7 @@ relates-to:
 
 ## Tone of voice
 - proximité: tutoiement, humour, honneteté
-- care: dev-centric, everything is there to help the teams
+- care: dev-centric, everything is there to help the teams, solve their problems
 - expertise: 
 
 ## Apparence